Easy Treezy, the innovative Christmas tree design, made its appearance on episode 1110 of Shark Tank’s 2019 Holiday Special. The creator, Kurt Stange, showcased his hassle-free Christmas trees that are easy to assemble and pre-decorated. This Shark Tank success story features a winning product that offers a unique solution for those seeking a convenient and elegant Christmas tree experience.
- Easy Treezy is an innovative Christmas tree design that appeared on Shark Tank’s 2019 Holiday Special.
- The product offers hassle-free assembly and comes pre-decorated, saving time and effort for customers.
- Despite not securing a deal with the Sharks, Easy Treezy has generated $2 million in sales with a 35% profit margin.
- Customers rave about the product’s convenience and high-quality design.
- Despite its initial setback, Easy Treezy continues to thrive, expanding its product offerings and sustaining annual revenue growth.
The Inspiration Behind Easy Treezy
Kurt Stange, the inventor of Easy Treezy, embarked on his entrepreneurial journey while still studying at the University of Miami. After graduating in 2005, Stange sold his first company and subsequently founded Miami Christmas Lights, a business specializing in designing and installing commercial Christmas light displays.
Through his work at Miami Christmas Lights, Stange received numerous requests from individuals who wished to have similar trees in their homes. By listening to their feedback and leveraging his expertise in the Christmas display industry, Stange developed Easy Treezy.
This innovative product was born out of Stange’s passion for creating stunning Christmas lighting experiences and his desire to provide hassle-free Christmas trees for residential use. By combining his knowledge of commercial Christmas light displays with the need for easy-to-assemble and pre-decorated trees, Stange revolutionized the traditional Christmas tree market.
“The concept for Easy Treezy was inspired by the demand we received from our commercial clients who wanted the same convenience and beauty in their homes. It was clear that there was a gap in the market, and I saw an opportunity to create a product that would bring the magic of commercial Christmas displays into people’s living rooms.”
Stange’s entrepreneurial spirit and dedication to delivering high-quality and innovative products drove him to develop Easy Treezy, a Christmas tree that offers the same beauty and convenience as the commercial displays his company designed.
The Innovative Design of Easy Treezy
Easy Treezy’s design revolves around a series of collapsible cones that stack on top of each other. Each cone features faux pine needles, lights, and decorations, providing a realistic Christmas tree appearance. The collapsible design allows for easy assembly and disassembly, making it hassle-free for users. The pre-lit feature eliminates the need to string lights manually, saving time and effort during the setup process. Easy Treezy offers a range of options, allowing customers to choose the desired decorations and light settings for their trees.
Benefits of the Easy Treezy Design
- Collapsible design for easy storage and transportation
- Realistic faux pine needles that mimic the look of natural trees
- Pre-lit trees eliminate the hassle of stringing lights
- Options for customers to customize decorations and light settings
The innovative design of Easy Treezy has revolutionized the way people set up their Christmas trees. With its collapsible cones and pre-lit feature, the process of assembling and decorating a tree has become effortless. The faux pine needles provide a realistic look while eliminating the maintenance associated with real trees. Customers have the freedom to choose the perfect decorations and light settings to match their preferences. Easy Treezy’s design truly offers a hassle-free and convenient solution for a memorable holiday season.
|Easy storage and transportation
|Faux pine needles
|Realistic appearance without the maintenance
|Time-saving and hassle-free setup
|Customizable decorations and light settings
|Personalized holiday aesthetic
Shark Tank Pitch and Deals
During the Shark Tank episode, Kurt Stange presented his Easy Treezy pitch, seeking $400,000 for a 10% stake in the company. The Sharks were impressed by the innovative design and concept of hassle-free, pre-decorated Christmas trees. However, they had concerns about the relatively high price point of the product. Stange’s ask received mixed responses from the Sharks, who recognized the potential but hesitated due to its market competitiveness.
Despite the success of Easy Treezy, with $2 million in sales and a 35% profit margin, Kurt Stange faced a significant setback during his pitch. He revealed that he lost an $8 million order from Home Depot, raising doubts among the Sharks about the market demand and scalability. Ultimately, the Sharks decided not to make a deal with Stange, declining to invest in Easy Treezy.
“The Sharks appreciate the innovation behind Easy Treezy and the potential it holds in the market. However, the loss of the Home Depot order raises concerns about the scalability and competitiveness of the product.” – Shark Tank Episode Recap
The Sharks’ response highlighted the complexities of the market and the challenges faced by entrepreneurs seeking funding on Shark Tank. While Stange did not secure a deal, the exposure from the show undoubtedly brought attention to Easy Treezy, increasing its brand awareness and attracting potential customers.
Easy Treezy’s Success and Growth
Despite not securing a deal on Shark Tank, Easy Treezy has achieved significant success. The product sold out on QVC when it first appeared on the network. The company employs 18 full-time employees and operates in an 18,000 square foot warehouse. Easy Treezy’s annual revenue stands at $1 million as of June 2021. The company continues to sell its products on platforms like Amazon, building upon its initial success.
|The product sold out on QVC, indicating high demand and customer satisfaction.
|Easy Treezy operates in an 18,000 square foot warehouse, ensuring sufficient inventory to meet customer needs.
|As of June 2021, Easy Treezy’s annual revenue stands at $1 million, showcasing steady growth and profitability.
Customer Reviews and Satisfaction
Customers who have purchased Easy Treezy have expressed high levels of satisfaction with the product. Many highlight the hassle-free assembly process and the quality of the trees. The pre-decorated feature eliminates the need to spend hours decorating the tree, saving time and effort. The innovative design and attention to detail have resonated with customers, making Easy Treezy a popular choice for hassle-free Christmas tree setup.
Easy Treezy’s Future Plans
Despite not securing a deal on Shark Tank, Easy Treezy remains committed to its future goals, focusing on continued growth and product expansion. The company is determined to sustain its upward trajectory by reaching a wider customer base and exploring new opportunities for partnerships and collaborations.
As an innovative player in the Christmas tree industry, Easy Treezy aims to solidify its brand presence in the market. By offering top-quality trees with efficient and hassle-free setup, the company strives to become the go-to choice for customers seeking a seamless holiday experience.
With a deep understanding of customer needs and preferences, Easy Treezy plans to expand its product offerings to cater to a wider range of tastes and styles. By continuously innovating and staying ahead of industry trends, the company aims to provide fresh and exciting options for customers looking to enhance their holiday decor.
“Our vision for Easy Treezy is to become the leading provider of hassle-free and innovative Christmas trees. We are committed to pushing boundaries, expanding our product line, and delivering exceptional value to our customers.” – Kurt Stange, Founder of Easy Treezy
In pursuit of its future goals, Easy Treezy understands the importance of building strong partnerships. By collaborating with like-minded businesses and leveraging their strengths, the company aims to maximize its growth opportunities.
As part of its future plans, Easy Treezy intends to expand its product range and offer a wider variety of options to customers. This includes introducing new tree sizes, styles, and themed collections to cater to different preferences and design aesthetics.
The table below illustrates Easy Treezy’s planned product expansion:
|Traditional Green Trees
|A classic selection of Christmas trees with lush green needles
|Snowy Flocked Trees
|Trees featuring a realistic snow-flocked appearance
|Colorful Tinsel Trees
|Festive trees adorned with vibrant tinsel and lights
|Tree options with a variety of themed decorations and lights
As Easy Treezy expands its product line, customers can expect even more choices and customization options, allowing them to find the perfect tree to match their holiday vision.
With its commitment to continued growth and product expansion, Easy Treezy is poised to shape the future of hassle-free and innovative Christmas trees, while delighting customers with a seamless and magical holiday experience.
Updates from Shark Tank Blog
The Shark Tank Blog keeps viewers updated on the progress of entrepreneurs featured on the show, including Easy Treezy. As of the latest update in June 2021, Easy Treezy remains in business and continues to sell its products on platforms like Amazon. Despite not securing a deal with the Sharks, the company has successfully maintained continuous business operations and achieved annual revenue growth. This serves as a testament to Easy Treezy’s resilience and ability to thrive without the need for a Shark’s investment.
Easy Treezy’s Journey
“We’re thrilled to still be in business and grateful for the support we’ve received from our customers,” says Kurt Stange, the inventor of Easy Treezy. “While not striking a deal on Shark Tank was disappointing, it hasn’t slowed down our growth. We remain focused on delivering top-quality Christmas trees to our customers and expanding our product offerings.”
Since its appearance on Shark Tank, Easy Treezy has continued to improve its products and expand its customer base. The company’s ability to adapt and thrive in the competitive market is evident through its consistent business operations and annual revenue growth.
Continuous Business Operations
Easy Treezy’s commitment to providing innovative and hassle-free Christmas trees has resonated with customers, leading to its continued success. Despite the challenges faced by many entrepreneurs after their Shark Tank appearance, Easy Treezy has overcome obstacles and remained an operational business.
The dedication to fulfilling customer demand and consistently delivering high-quality products has allowed Easy Treezy to stay afloat and build a loyal customer base. With a focus on customer satisfaction, the company has maintained its position in the market even without a deal from the Sharks.
Annual Revenue Growth
Since its appearance on Shark Tank, Easy Treezy has experienced remarkable annual revenue growth. The company’s ability to generate revenue consistently demonstrates the demand for its hassle-free Christmas trees and the trust customers place in the brand.
Through strategic marketing efforts and a customer-centric approach, Easy Treezy has successfully positioned itself as a leading provider of innovative Christmas tree solutions. With each passing year, the company’s revenue continues to grow, confirming its strong presence in the market.
|$2 million (projected)
Easy Treezy’s consistent annual revenue growth affirms its position as a successful business in the Christmas tree industry. The company’s dedication to quality, continuous business operations, and customer satisfaction has contributed to its impressive growth trajectory.
With continuous business operations and annual revenue growth, Easy Treezy exemplifies the potential for entrepreneurial success even without securing a deal on Shark Tank. The company’s commitment to innovation, customer satisfaction, and unwavering determination has allowed it to thrive independently and serve as an inspiration to aspiring entrepreneurs.
Easy Treezy’s appearance on Shark Tank serves as a testament to the potential for success through innovation and determination in the world of entrepreneurship. Despite not securing a deal, Kurt Stange’s journey as an entrepreneur and the remarkable success of Easy Treezy are both inspiring and motivating for aspiring business owners.
The innovative design of Easy Treezy, featuring hassle-free assembly and pre-decorated trees, has positioned the brand as a standout player in the Christmas tree market. The positive feedback from satisfied customers further solidifies Easy Treezy’s reputation as an innovative and high-quality product.
Through Kurt Stange’s entrepreneurial journey, we learn that dedication and a unique product can pave the way for success. Easy Treezy’s story joins the ranks of other Shark Tank success stories, illuminating the possibilities that arise when creativity, passion, and determination converge in the pursuit of entrepreneurial excellence.
Q: How did Easy Treezy appear on Shark Tank?
A: Easy Treezy appeared on episode 1110 of Shark Tank’s 2019 Holiday Special.
Q: Who is the inventor of Easy Treezy?
A: The inventor of Easy Treezy is Kurt Stange.
Q: What is the design of Easy Treezy?
A: Easy Treezy features a series of collapsible cones with faux pine needles, lights, and decorations.
Q: Did Easy Treezy secure a deal on Shark Tank?
A: No, Easy Treezy did not secure a deal on Shark Tank.
Q: How successful is Easy Treezy?
A: Easy Treezy sold out on QVC and has generated million in sales with a 35% profit margin.
Q: What do customers say about Easy Treezy?
A: Customers express high satisfaction with Easy Treezy’s hassle-free assembly process and quality trees.
Q: What are Easy Treezy’s future plans?
A: Easy Treezy aims to expand its product offerings and reach a wider customer base.
Q: Are there any updates from the Shark Tank Blog regarding Easy Treezy?
A: Yes, Easy Treezy continues to operate and sell on platforms like Amazon.
Q: What can Easy Treezy’s success on Shark Tank inspire?
A: Easy Treezy’s success serves as an inspiration for aspiring entrepreneurs and showcases the potential for success through innovation and determination.