Dura-Tent Shark Tank Recap – Episode, Deals and Reviews

In this article, we will provide a comprehensive recap of Dura-Tent’s appearance on Shark Tank, highlighting the episode, deals, and reviews. Dura-Tent, a durable food tent business, was founded by Dan Rothwell, a former electrical engineer.

Dan appeared on Shark Tank Season 4 with the hope of securing a $50,000 investment for 30% equity in his innovative product. However, despite his pitch, he did not manage to strike a deal with any of the Sharks.

Dura-Tent Shark Tank

Key Takeaways:

  • Dura-Tent is a full enclosure food tent designed to keep flies away from outdoor meals.
  • The product has undergone innovations and has been patented by Dan Rothwell.
  • Despite not securing an investment on Shark Tank, Dura-Tent rebranded as PicnicPal and continued to grow.
  • As of August 2021, Dura-Tent products were unavailable on Amazon and sold out on the company website, but as of December 2021, they are back online and available for purchase.
  • Annual revenue for Dura-Tent is nearly $1 million.

About Dura-Tent

Dura-Tent is a full enclosure food tent designed to keep flies away from outdoor meals. Made of durable materials and easily set up, this innovative product has been patented by Dan Rothwell, the entrepreneur and former electrical engineer behind its creation. Dura-Tent provides a practical solution for outdoor enthusiasts and picnic lovers, ensuring a fly-free dining experience.

With its focus on quality and durability, Dura-Tent has gained recognition among entrepreneurs and outdoor enthusiasts alike. The company’s commitment to innovation has resulted in a product that meets the needs of customers while enhancing their outdoor dining experiences.

To give you a better understanding of Dura-Tent’s features and benefits, here is a breakdown of the product:

Features Benefits
Full enclosure design Keeps flies and other insects away from food
Durable materials Ensures long-lasting performance
Easy setup Saves time and effort

As you can see, Dura-Tent offers a comprehensive solution for outdoor dining. Its innovative design and durability set it apart from traditional food tents available on the market.

Next, let’s delve into Dan Rothwell’s journey as an entrepreneur and the intriguing pitch he presented to the Sharks on Shark Tank.

The Shark Tank Pitch

During his Shark Tank pitch, Dan Rothwell presented the impressive success of Dura-Tent. He proudly shared that he had already sold 50,000 units of Dura-Tent at county fairs, demonstrating the high demand for his product.

The Dura-Tent product line offers three different sizes, catering to various consumer needs. The small size is priced at $19.95, the medium size at $29.95, and the large size at $34.95, providing options for customers with different space requirements.

Not only does Dura-Tent offer a practical solution for keeping flies away from outdoor meals, but the product also boasts strong profit margins. Dan explained that the manufacturing costs for each unit range from $4.65 to $7.27, ensuring a substantial return on investment.

With such impressive sales numbers and favorable profit margins, Dan’s pitch showcased the potential of Dura-Tent as a successful business venture. The Sharks were undoubtedly intrigued by these numbers and ready to explore the possibilities further.

“The Dura-Tent pitch caught the attention of the Sharks with its remarkable sales figures and attractive profit margins. It was a testament to the demand for this innovative product in the market.”

Stay tuned to find out how the Sharks responded to Dan’s pitch and if his numbers were enough to secure a deal. The next section will explore the discussions that unfolded during the Shark Tank episode.

Shark Tank Discussions

During the Shark Tank pitch for Dura-Tent, the Sharks engaged in discussions with Dan Rothwell to evaluate the product’s potential. Mark Cuban expressed interest in the sales numbers and questioned Dan about the profits. Meanwhile, Lori Greiner inquired about the design choices and the competitive advantage of a full enclosure tent. These discussions provided valuable insights into the strengths and concerns surrounding Dura-Tent.

“Tell me about the sales numbers and the profits you’ve generated so far.”

Mark Cuban, known for his business acumen, was eager to delve into the financials of Dura-Tent. He sought a deeper understanding of the product’s sales and profitability to determine its market potential and viability.

“What led you to choose a full enclosure design for your food tent? And how does it differentiate you from other options available in the market?”

Lori Greiner, a successful entrepreneur with a keen eye for product innovation, focused on the design choices behind Dura-Tent. She aimed to uncover the unique selling points and competitive advantages of the full enclosure design, seeking to understand how it set Dura-Tent apart from existing alternatives in the market.

Despite the interest and inquiries from the Sharks, concerns were raised about the math and overall market potential of Dura-Tent. The discussions shed light on both the strengths and challenges that the product faced.

Dura-Tent Shark Tank Discussions

Dura-Tent Shark Tank Update

While Dura-Tent did not secure a deal during its appearance on Shark Tank, the journey did not end there. Dan Rothwell, undeterred by the lack of investment, made the decision to rebrand the product as PicnicPal. This strategic move allowed the company to gain traction and continue its growth in the market.

Despite the initial setback, Dura-Tent’s success story serves as an example of resilience and determination in the face of obstacles. The rebranding efforts propelled the company forward, ultimately leading to its success under the new name, PicnicPal.

The Shark’s Decisions

Despite their interest in the Dura-Tent product, Robert Herjavec and Mark Cuban decided not to invest in the business. They believed that they couldn’t add enough value to the product to justify a partnership. However, Kevin O’Leary saw potential in the product and made an offer. He proposed investing $50,000 in exchange for a royalty on each unit sold. Specifically, O’Leary asked for a $2.00 royalty on each small unit and a $2.50 royalty on each larger unit.

“I see great potential in Dura-Tent, but I want to ensure a fair return on my investment. By receiving a royalty instead of equity, I can share in the success of the product without taking on the risks associated with ownership.”

Lori Greiner also considered joining the deal, recognizing the value and market potential of Dura-Tent. However, she ultimately decided to decline the opportunity. Following Lori’s lead, Daymond John also passed on investing in the company.

Despite the Shark’s decisions, Dan Rothwell remained confident in the potential of his product and its ability to succeed in the market.

Shark Decision
Robert Herjavec Did not invest
Mark Cuban Did not invest
Kevin O’Leary Made an offer of $50,000 with a royalty agreement
Lori Greiner Considered joining the deal but ultimately declined
Daymond John Declined to invest

Dura-Tent Rebranding

Despite not securing an investment, Dan Rothwell made a strategic decision to rebrand his product. Dura-Tent underwent a transformation and emerged as PicnicPal, a name that resonated with outdoor enthusiasts and picnic lovers alike. The rebranding aimed to breathe new life into the product and capture a broader market.

With the rebranding, PicnicPal positioned itself as more than just a food tent; it became an essential companion for outdoor dining experiences, offering convenience, style, and protection from unwanted pests. The new name showcased the product’s versatility and appealed to a wider audience, including campers, hikers, and beachgoers.

Dura-Tent Rebranding

Current Availability and Sales

As of August 2021, the Dura-Tent products are currently unavailable on Amazon and sold out on the company website. However, there is good news for fans of the product. Starting from December 2021, the products are back online and available for purchase. This means that customers can once again enjoy the convenience and durability of the Dura-Tent food tent.

Dura-Tent has experienced significant success in terms of sales. The company has reported annual revenue of nearly $1 million, demonstrating the demand and popularity of their products in the market.

Dura-Tent Availability

With the availability of the Dura-Tent products, customers can now protect their outdoor meals from flies and have a pleasant dining experience without any unwanted interruptions. The tents are designed with durability in mind and are easy to set up, making them a convenient choice for outdoor enthusiasts, picnickers, and campers.

Other Shark Tank Episodes

Shark Tank Season 4 Episode 12, titled “Episode 412,” showcased not only the Dura-Tent pitch but also several other exciting businesses. The episode featured The GameFace Company, ARKEG, and Hot-Tot, each with their unique products and pitches. Although Dura-Tent was not the only business seeking a deal in this episode, it captivated the attention of both the Sharks and viewers alike.

Let’s take a closer look at the other businesses that appeared in Shark Tank Season 4 Episode 12:

  • The GameFace Company: A company specializing in face and body paints for sports events, parties, and other special occasions.
  • ARKEG: A gaming company that combined classic arcade gaming with a full-sized kegerator to create an immersive entertainment experience.
  • Hot-Tot: An innovative line of hair products specifically designed for children, providing safe and gentle solutions for parents.

These businesses offered a diverse range of products, each with its own unique value proposition. While Dura-Tent may have stood out in its own right, Shark Tank Season 4 Episode 12 featured a collection of remarkable entrepreneurs and their ventures.

Shark Tank Season 4 Episode 12

Through their innovative ideas and compelling pitches, these entrepreneurs showcased their determination to make a mark in the market. Shark Tank Season 4 Episode 12 captured the essence of entrepreneurship, highlighting the creativity, tenacity, and hard work required to turn dreams into reality.

Follow-up on Wild Squirrel Nut Butter

In addition to the Dura-Tent update, Shark Tank Season 4 Episode 12 also featured a follow-up on the success story of Wild Squirrel Nut Butter. This custom peanut butter business was founded by Keeley Tillotson and Ericka Welsh and caught the attention of Barbara Corcoran during Season 3.

Wild Squirrel Nut Butter offers a variety of unique and delicious nut butter flavors, including classic peanut butter with honey, chocolate coconut peanut butter, and vanilla espresso almond butter. The brand prides itself on using high-quality, natural ingredients and has gained a loyal following since its appearance on Shark Tank.

“Appearing on Shark Tank was a game-changer for us. It gave us the exposure and credibility we needed to take our business to the next level,” said Keeley Tillotson, co-founder of Wild Squirrel Nut Butter.

Barbara Corcoran saw the potential in the brand and made a deal with Keeley and Ericka, providing them with the necessary capital and expertise to grow their business. Since then, Wild Squirrel Nut Butter has expanded its product line, increased its distribution channels, and experienced significant revenue growth.

Wild Squirrel Nut Butter

The Success of Wild Squirrel Nut Butter

After the Shark Tank appearance, Wild Squirrel Nut Butter saw a surge in sales and quickly became a fan favorite among nut butter enthusiasts. The exposure from the show helped the brand secure distribution deals with major retailers, including Whole Foods and Target.

Today, Wild Squirrel Nut Butter continues to innovate and introduce new flavors to its growing customer base. Keeley and Ericka have built a successful business that serves as an inspiration to aspiring entrepreneurs.

Lessons Learned

  1. Seizing opportunities: Wild Squirrel Nut Butter’s success highlights the importance of seizing opportunities like appearing on Shark Tank. It provided the brand with a platform to showcase its unique products and connect with a broader audience.
  2. Building partnerships: The partnership with Barbara Corcoran played a crucial role in the brand’s growth. Collaborating with experienced investors and mentors can provide invaluable guidance and resources.
  3. Quality and innovation: Wild Squirrel Nut Butter’s commitment to using high-quality, natural ingredients and offering innovative flavors contributed to its success. Consumers appreciate unique and flavorful products that stand out from the competition.

Overall, Wild Squirrel Nut Butter’s journey on Shark Tank serves as a shining example of how a pitch on the show can lead to significant growth and success for entrepreneurs.

Conclusion

Despite not securing an investment from the Sharks, Dura-Tent (now PicnicPal) continued to grow and rebranded successfully. The company’s journey serves as a reminder that entrepreneurs can find success even without a deal on the Shark Tank show.

Shark Tank recap

Throughout the episode, Dura-Tent showcased its innovative product, highlighting its durability and effectiveness in keeping flies away from outdoor meals. Despite the Sharks’ concerns about the math and market potential, Dan Rothwell persevered and decided to rebrand the company as PicnicPal.

PicnicPal quickly gained traction, leveraging online platforms such as Amazon and their own website to reach a wider audience. The company’s commitment to providing a practical solution for outdoor dining resonated with customers, leading to increasing sales and a valuation of approximately $1 million by 2023.

Key Takeaways from Dura-Tent’s Journey:

  • Securing a deal on Shark Tank is not the only path to success for entrepreneurs.
  • Rebranding can breathe new life into a business, attracting customers and driving growth.
  • Entrepreneurs should be resilient and determined, even in the face of rejection.

By embracing these lessons, aspiring entrepreneurs can find inspiration in Dura-Tent’s story and strive for success in their own ventures.

Additional Resources

For more information and updates on Dura-Tent and other businesses featured on Shark Tank Season 4 Episode 12, visit the official Dura-Tent website and check out the Shark Tank Recap website for additional resources and updates on the show.

On the Dura-Tent website, you can explore the range of innovative Dura-Tent products, learn about their durability and easy setup, as well as access customer reviews and testimonials. Stay updated with the latest news, promotions, and special offers.

The Shark Tank Recap website provides comprehensive summaries and analyses of each episode, including behind-the-scenes information, deal outcomes, and interviews with the entrepreneurs. You can find additional resources, such as video clips, investor profiles, and success stories from past seasons.

FAQ

Q: Is Dura-Tent available for purchase?

A: Yes, Dura-Tent, now rebranded as PicnicPal, is currently available for purchase on the company website and Amazon.

Q: What are the pricing options for Dura-Tent/PicnicPal?

A: The small size Dura-Tent/PicnicPal is priced at .95, the medium size at .95, and the large size at .95.

Q: What is the difference between Dura-Tent and PicnicPal?

A: Dura-Tent was the original name of the product pitched on Shark Tank, while PicnicPal is the rebranded version of the same product.

Q: Was Dura-Tent successful after appearing on Shark Tank?

A: While Dura-Tent did not secure a deal on the show, the company rebranded as PicnicPal and continued to grow. It is now valued at around

Q: Is Dura-Tent available for purchase?

A: Yes, Dura-Tent, now rebranded as PicnicPal, is currently available for purchase on the company website and Amazon.

Q: What are the pricing options for Dura-Tent/PicnicPal?

A: The small size Dura-Tent/PicnicPal is priced at .95, the medium size at .95, and the large size at .95.

Q: What is the difference between Dura-Tent and PicnicPal?

A: Dura-Tent was the original name of the product pitched on Shark Tank, while PicnicPal is the rebranded version of the same product.

Q: Was Dura-Tent successful after appearing on Shark Tank?

A: While Dura-Tent did not secure a deal on the show, the company rebranded as PicnicPal and continued to grow. It is now valued at around

FAQ

Q: Is Dura-Tent available for purchase?

A: Yes, Dura-Tent, now rebranded as PicnicPal, is currently available for purchase on the company website and Amazon.

Q: What are the pricing options for Dura-Tent/PicnicPal?

A: The small size Dura-Tent/PicnicPal is priced at .95, the medium size at .95, and the large size at .95.

Q: What is the difference between Dura-Tent and PicnicPal?

A: Dura-Tent was the original name of the product pitched on Shark Tank, while PicnicPal is the rebranded version of the same product.

Q: Was Dura-Tent successful after appearing on Shark Tank?

A: While Dura-Tent did not secure a deal on the show, the company rebranded as PicnicPal and continued to grow. It is now valued at around

FAQ

Q: Is Dura-Tent available for purchase?

A: Yes, Dura-Tent, now rebranded as PicnicPal, is currently available for purchase on the company website and Amazon.

Q: What are the pricing options for Dura-Tent/PicnicPal?

A: The small size Dura-Tent/PicnicPal is priced at $19.95, the medium size at $29.95, and the large size at $34.95.

Q: What is the difference between Dura-Tent and PicnicPal?

A: Dura-Tent was the original name of the product pitched on Shark Tank, while PicnicPal is the rebranded version of the same product.

Q: Was Dura-Tent successful after appearing on Shark Tank?

A: While Dura-Tent did not secure a deal on the show, the company rebranded as PicnicPal and continued to grow. It is now valued at around $1 million.

Q: Are there any updates on the availability of Dura-Tent?

A: As of August 2021, Dura-Tent products were unavailable on Amazon and sold out on the company website. However, as of December 2021, the products are back online and available for purchase.

Q: Where can I find more information about Dura-Tent and other businesses featured on Shark Tank Season 4 Episode 12?

A: For more information and updates on Dura-Tent and other businesses featured on Shark Tank Season 4 Episode 12, visit the official Dura-Tent website and check out the Shark Tank Recap website for additional resources and updates on the show.

million.

Q: Are there any updates on the availability of Dura-Tent?

A: As of August 2021, Dura-Tent products were unavailable on Amazon and sold out on the company website. However, as of December 2021, the products are back online and available for purchase.

Q: Where can I find more information about Dura-Tent and other businesses featured on Shark Tank Season 4 Episode 12?

A: For more information and updates on Dura-Tent and other businesses featured on Shark Tank Season 4 Episode 12, visit the official Dura-Tent website and check out the Shark Tank Recap website for additional resources and updates on the show.

million.

Q: Are there any updates on the availability of Dura-Tent?

A: As of August 2021, Dura-Tent products were unavailable on Amazon and sold out on the company website. However, as of December 2021, the products are back online and available for purchase.

Q: Where can I find more information about Dura-Tent and other businesses featured on Shark Tank Season 4 Episode 12?

A: For more information and updates on Dura-Tent and other businesses featured on Shark Tank Season 4 Episode 12, visit the official Dura-Tent website and check out the Shark Tank Recap website for additional resources and updates on the show.

million.

Q: Are there any updates on the availability of Dura-Tent?

A: As of August 2021, Dura-Tent products were unavailable on Amazon and sold out on the company website. However, as of December 2021, the products are back online and available for purchase.

Q: Where can I find more information about Dura-Tent and other businesses featured on Shark Tank Season 4 Episode 12?

A: For more information and updates on Dura-Tent and other businesses featured on Shark Tank Season 4 Episode 12, visit the official Dura-Tent website and check out the Shark Tank Recap website for additional resources and updates on the show.

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