Browndages, a bandage company created by husband and wife team Intisar Bashir and Rashid Mahdi, made their appearance on Shark Tank in episode 1319. Founded in 2018, Browndages was inspired by the couple’s quest to find bandages that matched their children’s skin color. Frustrated by the lack of options available, Intisar and Rashid decided to create their own line of bandages that catered to diverse skin tones.
During their pitch on Shark Tank, they showcased their innovative bandages, available in five different shades, and discussed their plans to expand their product line to include other healthcare items. The Sharks were impressed by their story and the potential impact Browndages could have in the market.
- Browndages is a bandage company that offers products catering to diverse skin tones.
- Founded by Intisar Bashir and Rashid Mahdi, Browndages aims to address the lack of representation in the bandage industry.
- The couple appeared on Shark Tank in episode 1319 and made a successful pitch to the Sharks.
- Browndages’ product line includes bandages, pajamas, first-aid kits, healing balms, hats, masks, books, and bundles.
- After securing a deal on Shark Tank, Browndages experienced significant growth and success.
The Inspiration Behind Browndages
Intisar and Rashid were inspired to create Browndages when they realized that traditional bandages did not match their children’s skin color. They wanted to provide bandages that allowed people of color to feel represented and seen. This inspired them to create a range of bandages in different shades, ensuring a seamless match with diverse skin tones.
Through their own personal experiences, Intisar and Rashid recognized the importance of diversity in bandages. They understood the impact of not seeing oneself reflected in everyday products and wanted to change that narrative. Browndages was born out of the desire to provide a solution that promotes inclusivity and addresses the lack of skin color matching options in the bandage industry.
“We wanted our children and others like them to feel like their skin was beautiful and valued. Having bandages that matched their skin tone was a small but meaningful step in that direction.”
Browndages’ mission goes beyond simply offering a product; it is about empowering individuals and validating their experiences. By providing bandages that cater to a diverse range of skin tones, Browndages aims to instill a sense of belonging and self-worth in people of color.
Intisar and Rashid’s dedication to inclusivity and representation has sparked a larger conversation about the importance of diversity in all aspects of healthcare. Their innovation and commitment have not only impacted the bandage market but have also inspired change within the industry as a whole.
The Need for Diversity in Bandages
The lack of diversity in bandages may seem like a small issue to some, but it has significant implications for those who are underrepresented. Bandages are a common healthcare item used by people of all ages, yet the standard “flesh-toned” bandages often fail to match the skin color of individuals with darker or lighter tones.
This lack of representation can make individuals feel invisible and marginalized. By offering a range of bandages that cater to diverse skin tones, Browndages addresses this issue head-on. Their commitment to providing inclusive healthcare products extends beyond bandages, as they continue to expand their product line to meet the diverse needs of their customers.
Representation matters, and Browndages is leading the way in promoting inclusivity and diversity within the bandage industry. Their commitment to skin color matching has resonated with people from all walks of life, making a tangible impact on how we think about and approach healthcare products.
Empowering Through Skin Color Matching
The importance of skin color matching goes beyond bandages. It is about ensuring that everyone, regardless of their skin tone, feels seen and valued. Browndages’ innovative approach to skin color matching has inspired individuals to embrace and celebrate their unique identities.
By creating bandages that match diverse skin tones, Browndages fosters a sense of empowerment and confidence in individuals who have historically been underrepresented. It sends a powerful message that everyone’s skin color is beautiful and deserves to be acknowledged.
Browndages’ impact extends far beyond a product. It is a catalyst for change, challenging the status quo and paving the way for a more inclusive and diverse society. Through their dedication to diversity in bandages, Intisar and Rashid have inspired others to recognize the importance of representation in all areas of life.
Browndages Product Line
Browndages offers a wide range of products to meet the diverse needs of their customers. In addition to their signature bandages, they have expanded their catalog to include various healthcare items, apparel, and accessories. Let’s take a closer look at the Browndages product line:
The heart of Browndages’ offerings lies in their high-quality, skin-tone matching bandages. Designed to cater to individuals with different skin tones, their bandages come in five shades, ensuring a seamless blend with varying complexions. From light to dark, Browndages has you covered. These bandages are not only functional but also promote inclusivity and representation in healthcare.
Beyond bandages, Browndages provides a range of additional products to enhance the healing process and support overall well-being. Their catalog includes:
- Pajamas: Comfortable and cozy sleepwear designed for children, crafted with soft and breathable fabrics.
- First-Aid Kits: Comprehensive kits equipped with essential supplies to handle minor injuries and emergencies.
- Healing Balms: Specially formulated balms infused with natural ingredients to soothe and promote healing.
- Hats and Masks: Stylish hats and masks designed to protect and enhance personal style.
- Books: Fun and engaging children’s books that educate and empower.
- Bundles: Thoughtfully curated sets combining various Browndages products for convenience and value.
Browndages continually strives to develop new and innovative products that cater to the diverse needs of their customers. They are committed to creating a comprehensive collection of healthcare items that promote inclusivity and empowerment.
Browndages goes above and beyond by offering character bandages featuring illustrations of children in various professions. These character bandages serve as a source of inspiration and representation for young individuals, showcasing the possibilities and potential they can achieve regardless of their skin color. Customers even have the opportunity to submit photos of their children to be used as the characters on the bandages, further personalizing the experience.
“Our mission is to not only provide functional bandages but also empower children by showcasing positive role models that look like them. Representation matters, and our character bandages serve as a reminder that they can be anything they aspire to be.” – Intisar Bashir, Co-founder of Browndages
With their diverse range of bandages and additional products, Browndages is dedicated to promoting inclusivity, representation, and empowerment.
|Available in five skin-tone shades
|Soft and comfortable, perfect for a good night’s sleep
|Comprehensive sets for handling minor injuries and emergencies
|Natural balms to soothe and promote healing
|Hats and Masks
|Stylish accessories for protection and personal style
|Engaging children’s books that educate and empower
|Curated sets for convenience and value
Browndages’ Shark Tank Pitch and Deal
On a captivating episode of Shark Tank, Browndages, the bandage company founded by Intisar Bashir and Rashid Mahdi, presented their innovative product to the Sharks. Seeking a $75,000 investment for a 7.5% equity stake in their company, the couple immediately garnered attention with their compelling pitch.
The Sharks were intrigued by Browndages’ mission to address the lack of diversity in the bandage industry. Intisar and Rashid’s commitment to inclusivity, paired with their unique business concept, resonated with the panel of investors.
“We knew that there was a void in the market,” shared Intisar. “Children of color deserve bandages that match their skin tone and make them feel seen.”
This powerful statement captured the essence of Browndages’ vision, which stood as a testament to their determination to champion representation and empowerment. The Sharks recognized the potential of Browndages’ brand and the significance of their mission, setting the stage for an exciting negotiation process.
Lori Greiner, renowned for her expertise in direct response marketing and product development, was captivated by Browndages and immediately expressed her interest in partnering with them. Mark Cuban and Daymond John, influential figures in the business and investment world, also saw the potential in Browndages and eagerly joined the discussions.
After a series of negotiations, a mutually beneficial deal was struck. Lori, Mark, and Daymond formed a powerful trio as they offered a $100,000 investment and a $75,000 line of credit in exchange for a 25% equity share in Browndages. This partnership not only provided the necessary capital for Browndages to expand their operations but also opened doors to invaluable industry knowledge and connections.
The collaboration between Browndages and the Sharks has propelled the company to new heights, expanding their network and increasing accessibility to their innovative products. This strategic partnership has allowed Browndages to make an even greater impact in providing diverse and inclusive healthcare solutions.
Browndages’ Shark Tank Pitch and Deal
Browndages’ partnership with the Sharks served as a pivotal moment in their entrepreneurial journey, amplifying their impact and propelling them towards future success in the bandage market.
Browndages’ Success and Impact
Since appearing on Shark Tank, Browndages has had a tremendous impact and achieved remarkable success. Their dedication to diversity and representation in the bandage industry has resonated with consumers and propelled their growth.
In 2020, Browndages experienced an unprecedented surge in sales, reaching an astounding $130,000 in just six days. This remarkable achievement highlighted the demand for bandages that cater to diverse skin tones and affirmed Browndages’ position as a trailblazer in the healthcare sector.
Browndages’ commitment to representation and inclusivity extends beyond their product offerings. They have strategically expanded their presence in mom and pop shops across the country, ensuring accessibility and availability for customers everywhere. Additionally, Browndages has forged valuable partnerships with ACE Hardware stores, further amplifying their reach and impact in the retail realm.
Their success in the bandage industry is not merely measured by financial growth but also by the positive change Browndages has brought to healthcare. By addressing the need for diversity and representation in bandages, Browndages has taken a significant step forward in promoting inclusive healthcare practices. Their commitment to ensuring bandages represent the diverse skin tones of individuals has sparked conversations and inspired other brands to adopt a more inclusive approach.
|$130,000 in just six days
|Presence in mom and pop shops nationwide
|Collaborations with ACE Hardware stores
|Promotion of diversity in bandages
Browndages’ Journey Post-Shark Tank
Since their appearance on Shark Tank, Browndages has made significant strides in the healthcare industry. The company’s innovative approach to addressing the lack of diversity and representation in bandages has positioned them as a trailblazer in the market.
“We were determined to create a product that catered to the needs of people of color. Our mission is to ensure that everyone feels seen and represented in the healthcare space,”
– Intisar Bashir, Co-founder of Browndages
As of April 2022, there have been no recent updates on Browndages’ operations. The company’s future remains uncertain, but their impact and success are undeniable. Browndages’ appearance on Shark Tank not only provided them with a platform to showcase their product, but it also helped them solidify partnerships and expand their reach.
“Our experience on Shark Tank was transformative. It opened doors for us and allowed us to amplify our message of inclusivity,” said Rashid Mahdi, Co-founder of Browndages. “While the future may be uncertain, we are grateful for the opportunities that have come our way.”
Browndages’ journey after Shark Tank is a testament to the importance of representation in healthcare. Their commitment to diversity and their groundbreaking product have sparked conversations and inspired change in the industry. Despite the uncertain future, Browndages will always be remembered as a brand that challenged the status quo and paved the way for a more inclusive approach to healthcare.
Browndages and Community Engagement
Browndages is committed to fostering a strong sense of community engagement and building lasting connections with its customers. They understand the importance of inclusivity and aim to create a brand that resonates with people from all backgrounds. One of the ways Browndages achieves this is through their annual contest, which encourages parents to submit their children as potential models for the company’s characters.
By inviting families to participate in the contest, Browndages actively involves their customer base in shaping the representation and inclusivity of their brand. This initiative not only celebrates diversity but also empowers customers to be a part of the Browndages journey. Through the contest, Browndages strengthens its connection with customers by showcasing real children who can relate to and identify with the characters on their bandages.
Annual Browndages Contest
Each year, Browndages holds an exciting contest where parents have the opportunity to submit photos of their children. The selected entrants have a chance to become the next face of Browndages’ diverse character bandages. This annual contest is a way for Browndages to engage with their customer community and give them a platform to actively participate in the brand’s representation.
The Browndages annual contest not only allows parents to showcase their children’s unique qualities but also highlights the importance of diversity and inclusion. It promotes a message of acceptance and representation that children can relate to when they see characters who look like them on their bandages.
Engaging in this contest is a testament to Browndages’ commitment to their customers and their dedication to providing products that address the needs and desires of people from all walks of life.
|Browndages Annual Contest Highlights
|• Parents submit photos of their children for a chance to become the face of Browndages’ character bandages
|• The contest promotes diversity, inclusion, and representation in the bandage industry
|• Browndages engages with its customer community and strengthens their bond
|• Winning entrants showcase the real faces that customers can relate to and identify with
|• The contest exemplifies Browndages’ dedication to providing inclusive and representative products
Browndages’ Impact on the Bandage Market
Browndages has made a significant impact on the bandage market by addressing the long-standing lack of diversity and representation in the industry. Their commitment to inclusivity and empowerment has paved the way for a more inclusive approach to healthcare.
By offering a range of bandages tailored to diverse skin tones, Browndages has provided a much-needed solution for individuals of color. Their innovative products have not only met a pressing need but also brought attention to the importance of representation in healthcare.
“Browndages serves as a powerful example of the positive impact that diversity and inclusion can have in the healthcare industry. Their commitment to providing bandages that accurately represent a wide range of skin tones promotes a sense of belonging and validates the experiences of communities that have been historically underrepresented.”
Their efforts have not gone unnoticed. Browndages has gained recognition for its dedication to diversity, receiving widespread acclaim and support. They have become a trailblazer, setting a new standard for inclusivity in the bandage market. Their success has inspired other companies to follow suit, resulting in a more diverse range of healthcare products available to consumers.
Through their work, Browndages has highlighted the crucial role that diversity plays in healthcare. By ensuring that individuals of all skin tones have access to bandages that match their needs, they have helped foster a greater sense of representation and inclusivity in the industry.
|Addressing the lack of diversity in the bandage industry
|Offering a range of bandages tailored to diverse skin tones
|Bringing attention to the importance of representation in healthcare
|Promoting inclusivity and empowering individuals of color
|Inspiring other companies to follow suit
|Fostering a sense of belonging and validation
|Setting a new standard for inclusivity
|Creating a more diverse range of healthcare products
The Future of Browndages
The future of Browndages, a trailblazer in the bandage industry, remains uncertain as of June 2023. Updates on their operations and plans for growth have not been made available. Despite this uncertainty, Browndages has already left an indelible mark on the healthcare industry, particularly in the area of diversity and representation.
With their innovative range of bandages tailored to diverse skin tones, Browndages has played a pivotal role in addressing the lack of representation in the bandage market. By offering bandages that match the skin color of individuals of color, they have highlighted the importance of inclusivity and empowerment in healthcare. Their success and impact have resonated with consumers nationwide.
While the industry eagerly awaits updates on Browndages’ future endeavors, there is no denying the significant progress they have made thus far. Their presence has sparked conversations and opened doors for further advancements in the portrayal of diversity in healthcare. The Browndages brand has become synonymous with the push for inclusivity, and their industry presence continues to make an impression.
Q: When did Browndages appear on Shark Tank?
A: Browndages appeared on Shark Tank in episode 1319.
Q: Who are the creators of Browndages?
A: Browndages was created by husband and wife team Intisar Bashir and Rashid Mahdi.
Q: Why did Intisar and Rashid create Browndages?
A: Intisar and Rashid created Browndages after noticing a lack of bandages that matched their children’s skin color, wanting to provide representation and inclusivity.
Q: What products does Browndages offer?
A: Browndages offers bandages, pajamas, first-aid kits, healing balms, hats, masks, books, and bundles for both children and adults.
Q: How many shades do Browndages bandages come in?
A: Browndages bandages come in five shades to match diverse skin tones.
Q: What was Browndages’ pitch on Shark Tank?
A: Browndages pitched seeking a ,000 investment for a 7.5% equity stake in their company.
Q: Who made a deal with Browndages on Shark Tank?
A: Browndages made a deal with Lori Greiner, Mark Cuban, and Daymond John on Shark Tank.
Q: What was the Shark Tank deal with Browndages?
A: The Sharks offered a 0,000 investment and a ,000 line of credit in exchange for a 25% equity share in Browndages.
Q: How has Browndages been successful since Shark Tank?
A: Browndages experienced remarkable success, with sales reaching 0,000 in just six days in 2020. They have expanded their presence in mom and pop shops and established partnerships with ACE Hardware stores.
Q: What impact has Browndages made in the bandage industry?
A: Browndages has addressed the lack of diversity and representation in the bandage industry by offering bandages tailored to diverse skin tones, championing inclusivity and empowerment.
Q: Are there any updates on Browndages’ future?
A: As of April 2022, no recent updates on Browndages’ operations have been made available, leaving their future uncertain.