Beddley Shark Tank Recap – Episode, Deals, and Reviews

In this article, we will delve into the exciting journey of Beddley on Shark Tank Season 11. Despite not securing a deal, this innovative company has managed to thrive and achieve remarkable success. Join us as we explore Lola Ogden’s pitch, the outcome of the episode, and the updates on Beddley’s progress since appearing on the show.

Beddley Shark Tank

Key Takeaways:

  • Despite not receiving an investment on Shark Tank, Beddley remains in business and has achieved $4 million in lifetime sales.
  • Lola Ogden’s pitch for Beddley, an easy-to-use duvet cover, received positive feedback from the sharks.
  • While the sharks did not make an offer, Beddley continued to adapt and serve its customers during the COVID-19 pandemic.
  • Beddley’s lifetime sales have reached $4 million, showcasing their growth and potential.
  • Customers have expressed satisfaction with Beddley’s duvet covers, highlighting the convenience and high-quality materials.

Lola Ogden’s Pitch and Product Demonstration

Lola Ogden, an investment banker and entrepreneur, introduced Beddley to the sharks. Beddley is an innovative duvet cover that opens on three sides, making it easier to insert and secure a duvet. Lola’s product demonstration impressed the sharks, particularly Lori Greiner, who agreed that the struggle with traditional duvet covers is a common issue for many people.

In her pitch, Lola showcased the simplicity and convenience of Beddley’s design, highlighting the ease of inserting a duvet without the frustration of struggling with conventional covers. The sharks were immediately captivated by the practicality and potential of Beddley as a solution to a widespread problem in the bedding industry.

Lola’s demonstration effectively showcased how Beddley addresses the pain points faced by individuals when it comes to changing or cleaning duvets. The three-sided opening mechanism simplifies the process and saves time, making Beddley a game-changer in the bedding market.

“I love how Beddley eliminates the struggle of changing duvet covers. It’s a product that solves a common problem and has the potential to revolutionize the industry.”Lori Greiner

With Lola Ogden confidently presenting the Beddley product and demonstrating its practicality, the sharks were impressed and recognized the value it could bring to consumers.

Benefits of Beddley’s Unique Design

The unique design and functionality of Beddley offer several benefits to its users:

  • Ease of use: Beddley’s three-sided opening makes it simple and hassle-free to insert and secure a duvet, eliminating the frustration of wrestling with traditional covers.
  • Time-saving: Changing duvet covers becomes a quick and effortless task, saving valuable time and effort.
  • Durable materials: Beddley duvet covers are crafted from high-quality materials to ensure durability and long-lasting performance.
  • Wide range of styles: Beddley offers a variety of stylish designs and patterns to suit different preferences and decor styles.

Beddley’s unique design and Lola Ogden’s excellent product demonstration laid the foundation for an exciting pitch on Shark Tank. While the sharks acknowledged the potential of Beddley, the critical question remained — would Lola secure a deal?

Shark Tank Outcome: No Deal

Despite the interest in Beddley’s innovative duvet covers, none of the sharks, including Daymond John, Mark Cuban, Lori Greiner, Kevin O’Leary, and Barbara Corcoran, made an offer to invest in the business. The outcome of the pitch was a no deal, leaving Lola Ogden without a partnership from the sharks.

“While the sharks recognized the potential of Beddley’s product, they had concerns about the company’s low sales numbers and the need for stronger marketing efforts,” says Shark Tank investor Lori Greiner.

This outcome was disappointing for Lola and the Beddley team. However, it didn’t deter them from continuing to pursue their goals and providing innovative solutions in the bedding industry. Despite not securing a deal, Beddley remains determined to succeed.

Beddley Post-Shark Tank Update: Still in Business

Despite not securing a deal on Shark Tank, Beddley is still in business and continues to serve its customers. The company has faced challenges during the COVID-19 pandemic but has managed to adapt and thrive in the evolving market.

Beddley’s founder, Lola Ogden, remains committed to her business and has seen consistent growth in lifetime sales, reaching an impressive $4 million. Despite the setback of not securing a deal, Beddley has persisted and proven its resilience in the face of adversity.

Throughout these challenging times, Beddley has remained steadfast in its commitment to providing high-quality duvet covers to customers. The company has adapted to changing market demands and continued to meet the needs of its loyal customer base.

Despite the uncertainties brought about by the pandemic, Beddley has remained a reliable source of innovative and easy-to-use bedding solutions. Lola Ogden’s unwavering determination and entrepreneurial spirit have propelled the company forward, inspiring other entrepreneurs along the way.

Beddley Update

Beddley’s Impact During the Pandemic

In response to the COVID-19 pandemic, Beddley made a strategic shift in its operations to help combat the virus. The company redirected its resources towards producing face masks for frontline workers, aiming to contribute to the collective efforts in protecting public health and safety.

This decision had an immediate impact on Beddley’s sales, as the focus shifted away from its core product offerings. However, the company remained committed to its mission and adapted to the evolving needs of the community during these challenging times.

As the pandemic situation started to improve and the demand for face masks stabilized, Beddley was able to regain momentum in sales and resume its regular operations. This strategic pivot not only allowed Beddley to make a positive impact during the pandemic but also showcased its flexibility and commitment to serving the greater good.

While face masks became a temporary addition to Beddley’s product line, the company remains dedicated to its core offerings of innovative and user-friendly duvet covers.

COVID-19 Impact on Beddley

How Beddley’s Sales Were Affected

As a result of the shift in focus towards face mask production, Beddley experienced a temporary decline in sales of its duvet covers. However, the impact was mitigated by the company’s commitment to customer satisfaction and loyalty. Existing customers recognized and appreciated Beddley’s efforts to contribute to the fight against COVID-19, which further solidified their trust in the brand.

Additionally, as the demand for face masks gradually subsided with the improved situation, Beddley was able to refocus its resources and marketing efforts on promoting their core products, resulting in a recovery of sales figures.

Overall, Beddley’s willingness to adapt during the pandemic showcased their resilience and commitment to meeting the needs of their customers and community.

Looking Ahead

As the global situation continues to evolve, Beddley remains vigilant and ready to adapt to future challenges and opportunities. The company’s commitment to innovation and customer satisfaction positions them well for continued growth and success in the bedding industry.

Beddley’s dedication to serving the community during the pandemic reflects their values and customer-centric approach. With a renewed focus on their core product offerings, the company is well-positioned to continue delivering high-quality duvet covers that provide convenience, comfort, and style.

Beddley’s Sales and Growth

Since its captivating appearance on Shark Tank, Beddley has experienced remarkable sales growth, accumulating approximately $4 million in lifetime sales. This significant achievement showcases the company’s ability to overcome initial challenges and establish a strong foothold in the market.

The company’s journey began with low sales numbers discussed during the pitch, but Beddley has since implemented effective marketing strategies and bolstered its online presence, attracting a growing customer base. Through a combination of targeted advertising, engaging content, and exceptional customer service, Beddley has successfully positioned itself as a trusted brand in the bedding industry.

One of the key factors contributing to Beddley’s sales growth is its commitment to quality. By using premium materials and employing skilled craftsmanship, the company ensures that each duvet cover meets the highest standards of durability and comfort. This dedication to excellence has resulted in positive customer experiences and a strong reputation in the market.

Customer Testimonials:

“Beddley’s duvet covers have completely transformed my bedding experience. The convenience and functionality of their product is unmatched, and I can confidently say that I won’t go back to traditional duvet covers again!” – Emily, satisfied customer

“I stumbled upon Beddley’s website while searching for a new duvet cover, and I am so glad I did. The quality of their products is unparalleled, and their customer service team was incredibly helpful throughout the entire purchasing process. I highly recommend Beddley to anyone in need of a stylish and easy-to-use duvet cover.” – Jason, happy customer

Beddley’s commitment to exceptional products and customer satisfaction has been instrumental in its ongoing success. As the company continues to grow, they remain dedicated to providing innovative bedding solutions that make bedtime blissful and stress-free.

Beddley sales and growth

Stay tuned for the next section, where we will delve into the entrepreneurial journey of Lola Ogden, the founder of Beddley, and discover the driving force behind the company’s success.

Lola Ogden’s Entrepreneurial Journey

Lola Ogden, the founder of Beddley, embarked on a remarkable entrepreneurial journey that has driven the success of the company. With a background in investment banking and a strong passion for entrepreneurship, Lola combined her knowledge and experience to develop a product that addresses a common problem in the bedding industry.

Driven by her determination and entrepreneurial spirit, Lola recognized the difficulties that people faced when dealing with traditional duvet covers. Motivated to find a solution, she introduced Beddley, an innovative duvet cover that opens on three sides, making it easier to insert and secure a duvet.

Throughout her journey, Lola navigated various challenges with resilience and unwavering commitment. She diligently worked towards developing a product that not only solved a problem but also resonated with customers. Her dedication to providing high-quality bedding solutions has been a driving force behind Beddley’s ongoing success.

As an entrepreneur, Lola’s ability to adapt and overcome obstacles has been instrumental in Beddley’s growth. She recognized the need to continually improve marketing efforts and establish a strong online presence to attract customers. Lola’s relentless pursuit of success has allowed Beddley to thrive in a competitive industry.

Lola Ogden Entrepreneurial Journey

Milestones Significance
Background in investment banking Provided Lola with financial acumen and strategic thinking skills
Identifying a common problem in the bedding industry Showcased Lola’s keen observation and understanding of consumer needs
Developing Beddley duvet cover Demonstrated Lola’s innovation and problem-solving abilities
Overcoming challenges and refining marketing efforts Illustrated Lola’s resilience and adaptability as an entrepreneur
Continued growth and success of Beddley Emphasized Lola’s dedication and commitment to providing high-quality bedding solutions

Beddley’s Product Availability and Pricing

Beddley offers a range of innovative and easy-to-use duvet covers that are available for purchase directly from their website. The company takes pride in providing high-quality products directly to consumers, ensuring a seamless shopping experience.

When it comes to pricing, Beddley offers competitive rates that reflect the value and durability of their duvet covers. The pricing starts at $139 for a queen size and $149 for a king size, making Beddley an accessible option for customers looking to upgrade their bedding.

As a direct-to-consumer brand, Beddley eliminates the need for intermediaries and allows customers to enjoy reasonable pricing without compromising on quality. By cutting out the middleman, Beddley can focus on delivering exceptional products and exceptional value to their customers.

Beddley duvet covers

Options and Collections

Beddley understands that every individual has unique preferences when it comes to their bedding. That’s why the company offers a variety of options and collections to cater to different styles and tastes.

  • The Classic Collection: Timeless designs that add elegance and sophistication to any bedroom.
  • The Modern Collection: Contemporary patterns and colors for a trendy and stylish look.
  • The Luxury Collection: Premium materials and intricate details for those seeking the ultimate indulgence.

Quality and Continuous Improvement

Beddley’s commitment to providing high-quality products extends beyond the design and functionality of their duvet covers. The company is dedicated to continuous improvement in production processes, ensuring that their customers receive the best possible product at an affordable price.

“At Beddley, we believe that everyone deserves to experience the comfort and convenience of our duvet covers without breaking the bank. That’s why we are constantly working on optimizing our production costs while maintaining the highest standards of quality.”

Beddley takes pride in their transparent approach to pricing and strives to offer customers the best value for their investment. With their focus on direct-to-consumer sales and continuous improvement, Beddley ensures that their duvet covers remain accessible and affordable for everyone.

Customer Satisfaction and Feedback

Beddley has garnered impressive customer satisfaction and feedback for its innovative duvet covers. Customers have expressed their appreciation for the convenience and functionality of Beddley’s products, highlighting the ease of use and the high-quality materials used.

Here are some key reasons why customers are satisfied with Beddley:

  • Convenience: The three-sided opening of Beddley duvet covers makes it incredibly easy to insert and secure a duvet, saving time and frustration.
  • Functionality: Customers appreciate the thoughtful design of Beddley duvet covers, which prioritize practicality and make the bed-making process more efficient.
  • High-Quality Materials: Beddley uses premium materials in the manufacturing of their duvet covers, ensuring longevity and comfort.

Beddley’s commitment to customer satisfaction is evident in the positive feedback and reviews received. The company continually strives to meet and exceed the expectations of its growing customer base.

Beddley customer satisfaction

“I love how easy it is to put on my Beddley duvet cover. It saves me so much time in the morning!” – Sarah

“The quality of my Beddley duvet cover is outstanding. It feels luxurious and looks great in my bedroom.” – Michael

Future Plans and Partnerships

As Beddley continues to make waves in the bedding industry, founder Lola Ogden has set her sights on expanding the company’s presence through strategic partnerships. Although the company has yet to secure a spot on QVC, as mentioned in the pitch, Lola remains optimistic about exploring future opportunities to showcase Beddley’s innovative and user-friendly bedding solutions.

Lola understands the importance of collaborations in reaching a wider audience and tapping into new markets. She believes that partnering with like-minded brands and retailers will not only amplify Beddley’s reach but also enhance the overall customer experience. By teaming up with established players in the industry, Beddley aims to strengthen its market position and further solidify its reputation as a leading provider of high-quality bedding products.

In the pursuit of future plans and partnerships, Beddley is actively engaging with potential collaborators who share the same passion for innovation and customer satisfaction. Through these partnerships, the company aims to leverage new distribution channels and attract a diverse range of customers.

Exploring Potential Collaborations

In line with Beddley’s growth strategy, the team is actively exploring potential collaborations with retailers, designers, and influencers. By joining forces with prominent names in the industry, Beddley aims to unlock new avenues of exposure and generate increased brand awareness.

One of the key factors driving Beddley’s partnership approach is to offer customers a comprehensive and seamless shopping experience. By aligning with retailers who share Beddley’s commitment to quality and customer satisfaction, the company can ensure that its products are easily accessible to a broader audience.

Furthermore, collaborating with esteemed designers and influencers allows Beddley to tap into their expertise and reach, leveraging their influence to promote the brand and highlight the unique features and benefits of Beddley’s innovative bedding solutions.

Potential Partnership Opportunities

Beddley is actively exploring various potential partnership opportunities to enhance its market presence and broaden its customer base. Some of the potential partnerships being considered include:

“Our goal is to forge partnerships that align with Beddley’s values and vision. We are open to collaborations with established retailers, reputable designers, and influential personalities who can help us reach a wider audience and showcase the benefits of our products.”

Partnership Opportunities Description
Collaboration with Specialty Retailers Explore partnerships with renowned home goods retailers that focus on offering high-quality bedding products. This will allow Beddley to tap into existing customer bases and benefit from established distribution channels.
Designer Collaborations Partner with notable designers to create exclusive collections that showcase innovative designs and provide customers with a wide range of options to suit their personal style and preferences.
Influencer Marketing Campaigns Engage influential personalities in the home and lifestyle space to promote Beddley’s products through sponsored content, reviews, and social media campaigns. This will help increase brand awareness and generate interest among their dedicated followers.

By exploring these potential partnership opportunities, Beddley aims to further establish itself as a leading player in the bedding industry while creating mutually beneficial relationships that drive growth and customer satisfaction.

Beddley future plans

Beddley’s Entrepreneurial Success Story

Beddley’s journey from the Shark Tank pitch to its ongoing success is a remarkable tale of entrepreneurship and overcoming challenges. Despite initially not securing a deal on the show, Beddley, founded by Lola Ogden, has persevered and achieved significant milestones.

Beddley’s founder, Lola Ogden, demonstrated immense resilience and determination in the face of rejection. She refused to let the setback deter her and continued to believe in the potential of her innovative duvet covers.

With a strong entrepreneurial spirit, Lola made strategic decisions to drive the growth of Beddley. She focused on refining her marketing strategies, enhancing the product’s online presence, and targeting the right audience. These efforts paid off as Beddley started gaining traction and attracting customers.

The company’s commitment to high-quality products and exceptional customer service further contributed to its success. Beddley’s duvet covers, known for their easy-to-use design and durability, received rave reviews from satisfied customers.

“Beddley’s duvet covers have transformed the bedding industry. The convenience and functionality they offer are truly impressive. I couldn’t be happier with my purchase!” – Sarah, a Beddley customer

Despite the challenges posed by the COVID-19 pandemic, Beddley managed to adapt and thrive. The company shifted its focus to producing face masks for frontline workers, making a positive impact on the community while ensuring its own sustainability.

Beddley success story

Today, Beddley stands as a testament to Lola Ogden’s entrepreneurial success. The company has experienced remarkable growth, with over $4 million in lifetime sales. Lola’s unwavering determination, combined with the support of her dedicated team, has fueled Beddley’s ongoing journey.

Beddley’s story serves as inspiration for aspiring entrepreneurs, highlighting the importance of resilience, adaptability, and unwavering belief in one’s vision. It showcases that setbacks can be stepping stones to success and that overcoming challenges is an integral part of the entrepreneurial journey.

Stay tuned for more updates on Beddley’s continued growth and innovation in the bedding industry.

Conclusion and Further Updates

Beddley, the innovative duvet cover brand, made its mark on Shark Tank Season 11, showcasing its revolutionary product to a global audience. Despite not securing a deal on the show, Beddley has persevered and achieved significant sales growth, proving the resilience of its founder, Lola Ogden.

Beddley’s journey serves as an inspiration to aspiring entrepreneurs, demonstrating the importance of tenacity and adaptability in the business world. Lola’s unwavering determination has propelled the company forward, allowing it to thrive and exceed expectations.

As Beddley continues to make waves in the bedding industry, stay tuned for further updates on the brand’s progress. The company remains committed to providing innovative and user-friendly bedding solutions, and its success story is far from over. With its unwavering commitment to quality and customer satisfaction, Beddley is poised to make an even greater impact in the future.


Q: Did Beddley secure a deal on Shark Tank?

A: No, Beddley did not secure a deal with any of the sharks.

Q: Who were the sharks that rejected Beddley?

A: The sharks who decided not to invest in Beddley were Daymond John, Mark Cuban, Lori Greiner, Kevin O’Leary, and Barbara Corcoran.

Q: How much sales has Beddley achieved?

A: Beddley has achieved approximately million in lifetime sales.

Q: Where can I purchase Beddley duvet covers?

A: Beddley duvet covers are available for purchase on their website.

Q: What is the price range for Beddley duvet covers?

A: The pricing for Beddley duvet covers starts at 9 for a queen size and 9 for a king size.

Q: What feedback has Beddley received from customers?

A: Customers have expressed satisfaction with the product’s ease of use and high-quality materials.

Q: What are Lola Ogden’s future plans for Beddley?

A: Lola Ogden plans to expand Beddley’s presence through potential partnerships.

Q: Has Beddley made it onto QVC?

A: Beddley has not yet made it onto QVC, as mentioned in the pitch.

Q: What has been the impact of COVID-19 on Beddley?

A: Beddley shifted its focus to producing face masks for frontline workers during the pandemic.

Q: Is Beddley still in business?

A: Yes, Beddley is still operating and serving its customers.

Q: What sets Beddley’s duvet covers apart from traditional ones?

A: Beddley’s duvet covers open on three sides, making it easier to insert and secure a duvet.

Q: Who is the founder of Beddley?

A: Lola Ogden is the founder of Beddley.

Q: What has been Lola Ogden’s background before starting Beddley?

A: Lola Ogden has a background in investment banking and entrepreneurship.

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