Beardbrand Shark Tank Recap – Episode, Deals and Reviews

In episode 609 of Shark Tank, Eric Bandholz, the founder of Beardbrand, pitched his line of beard oils and grooming accessories to the Sharks. Eric, a former clean-shaven professional, decided to embrace the bearded lifestyle in 2012 and created Beardbrand as a way to cater to the growing community of bearded individuals. With an investment of only $30, Beardbrand has grown to become a successful business, generating over $1.2 million in sales annually.

Beardbrand Shark Tank

Key Takeaways:

  • Beardbrand is a successful company that offers a range of beard oils and grooming accessories.
  • Despite not making a deal on Shark Tank, Beardbrand has experienced significant growth and success.
  • The exposure from Shark Tank helped boost Beardbrand’s sales and brand recognition.
  • Beardbrand has expanded its product line and is generating impressive revenue.
  • Customers appreciate the quality and effectiveness of Beardbrand’s products.

The Beardbrand Pitch on Shark Tank

During his pitch on Shark Tank, Eric Bandholz, the founder of Beardbrand, presented his business to the Sharks, asking for $400K in exchange for 15% equity. He shared the concept of the “Urban Beardsman” and highlighted the thriving community he had built around the bearded lifestyle.

Despite Beardbrand’s impressive sales figures, including over $800K in the first 18 months and annual sales of $1.2 million, the Sharks were not convinced of the company’s valuation. Ultimately, no deal was made with Beardbrand.

“Urban Beardsman” concept and community.

Beardbrand’s Journey After Shark Tank

Although Beardbrand did not secure a deal on Shark Tank, the exposure from the show significantly boosted their sales. In the years following their appearance, Beardbrand continued to grow their business and expand their product line. As of August 2021, the company has added fragrances, hair, and skincare products to their offerings and is generating an impressive $7 million in annual revenue.

Despite not securing a deal on Shark Tank, Beardbrand’s success story is a testament to their resilience and ability to capitalize on the exposure gained from the show. The bearded lifestyle brand has leveraged their growing customer base and expanded product line to achieve remarkable growth and revenue.

Expanding the Product Line

One of the key strategies that contributed to Beardbrand’s post-Shark Tank success was the expansion of their product line. They recognized the potential for growth in the grooming industry and capitalized on it by introducing fragrances, hair products, and skincare items to complement their core beard care offerings. This diversification allowed Beardbrand to tap into new markets and cater to a wider range of customers.

Achieving Impressive Revenue

Beardbrand’s commitment to quality and meeting the needs of their customers has translated into significant financial success. With an estimated annual revenue of $7 million, the company has firmly established itself as a major player in the grooming industry. Their ability to adapt and innovate has not only helped Beardbrand weather the challenges of competition but also drive substantial growth in revenue.

Continued Brand Recognition

The appearance on Shark Tank provided a significant boost to Beardbrand’s brand recognition. Despite not securing a deal, the exposure gained from the show catapulted the company into the spotlight and solidified their position as a leader in the bearded lifestyle market. Today, Beardbrand is widely recognized and respected for their commitment to quality products and their dedication to serving the needs of bearded individuals.

Beardbrand's Journey After Shark Tank

The continued success of Beardbrand after their appearance on Shark Tank serves as a powerful example of how a company can thrive even without a deal from the Sharks. By capitalizing on their exposure, expanding their product line, and maintaining their commitment to quality, Beardbrand has become a true success story in the grooming industry.

The Impact of Shark Tank on Beardbrand

Being featured on Shark Tank gave Beardbrand a significant boost in brand recognition and customer trust. The exposure from the show helped Beardbrand expand its customer base and reach new markets. Additionally, the feedback and advice given by the Sharks during the pitch process likely played a role in shaping the company’s growth and product development strategies.

Shark Tank, a popular reality TV show where entrepreneurs pitch their business ideas to a panel of wealthy investors, has provided countless opportunities for entrepreneurs to showcase their products and secure funding for their ventures. For Beardbrand, the experience on Shark Tank was a game-changer that propelled the brand to new heights.

“The exposure and credibility we gained from Shark Tank were invaluable. It not only increased our sales but also allowed us to connect with a broader audience who resonated with our brand and products,”

– Eric Bandholz, Founder of Beardbrand

The national television exposure garnered by Beardbrand on Shark Tank brought significant visibility to the brand and its products. Millions of viewers were introduced to the concept of the “Urban Beardsman” and the mission of Beardbrand, resulting in a surge of interest and demand for their grooming products.

Beardbrand Shark Tank Impact

The credibility gained from appearing on Shark Tank also contributed to the growth of Beardbrand. The endorsement of the Sharks, even without a deal, added an extra layer of trust and legitimacy to the brand. This led to increased customer confidence and an expansion of the customer base.

Furthermore, the feedback received from the Sharks during the pitch process had a significant impact on Beardbrand’s trajectory. The invaluable insights provided by the investors helped the company refine their business strategies, improve their products, and align their vision with market demand. This guidance from seasoned entrepreneurs accelerated Beardbrand’s growth and set them on a path towards continued success.

Beardbrand’s Product Line

Beardbrand offers a wide range of premium products designed specifically for bearded individuals. From beard oils to mustache waxes and grooming supplies, Beardbrand has everything you need to maintain a healthy and stylish beard. Their commitment to quality and innovation has made them a trusted brand in the grooming industry.


Beardbrand products Shark Tank

Grooming Essentials for the Modern Beardsman

Beardbrand’s product line is thoughtfully crafted to cater to the unique needs of bearded individuals. Their beard oils are made with natural ingredients that help moisturize and condition facial hair, leaving it soft and manageable. The mustache waxes are formulated to provide strong hold and control, ensuring your facial hair stays in place throughout the day.

Beardbrand also offers a range of grooming supplies, including combs, brushes, and scissors, to help you keep your beard well-groomed and tidy. Their high-quality tools are designed for precision and durability, making your grooming routine a breeze.

Style and Fashion for the Bearded Lifestyle

In addition to their grooming products, Beardbrand has expanded their brand to include a line of clothing and accessories. Their clothing line, inspired by the urban beardsman aesthetic, features stylish and comfortable apparel suitable for any occasion.

Beardbrand also publishes an online magazine called Urban Beardsman, where you can find articles and inspiration related to the bearded lifestyle. Whether you’re looking for grooming tips, style advice, or stories from fellow beardsmen, Urban Beardsman has you covered.

Beardbrand’s Product Categories

Product Category Examples
Beard Oils Citrus, Tea Tree, Spiced Citrus
Mustache Waxes Tree Ranger, Spiced Citrus, Temple Smoke
Grooming Supplies Combs, Brushes, Scissors
Clothing T-shirts, Hoodies, Caps

Beardbrand’s dedication to quality and their understanding of the needs of bearded individuals have made their products a favorite among enthusiasts. The beard oil segment, in particular, contributes significantly to Beardbrand’s success, with a remarkable 80% profit margin.

Critical Reception and Reviews of Beardbrand

Beardbrand has garnered a loyal following and received rave reviews from customers and enthusiasts of the bearded lifestyle. The quality and effectiveness of their products, particularly the beard oils, have been highly praised for their ability to soften and tame facial hair.

“Beardbrand’s beard oils have transformed my grooming routine. They leave my beard feeling incredibly soft and manageable, making it a pleasure to maintain.” – Mark S.

Customers appreciate the attention to detail and craftsmanship that goes into each Beardbrand product. Their commitment to sourcing high-quality ingredients and creating products that cater to the unique needs of bearded individuals has earned them a reputation as a trusted brand.

Customer Testimonials on Beardbrand:

  • “I’ve tried many beard oils, but Beardbrand is by far the best. It not only gives my beard a healthy shine but also keeps it moisturized throughout the day. Highly recommend!” – Chris M.
  • “I’ve been using Beardbrand products for years, and I can’t imagine my grooming routine without them. Their beard oils have transformed my beard, making it softer and more manageable than ever before.” – Michael R.
  • “Beardbrand’s dedication to quality really shows in their products. The scent of their Beard Oil is amazing, and it lasts all day. I’ve received countless compliments on my beard since I started using their products.” – David L.

The positive reception and success of Beardbrand are a testament to the growing popularity and acceptance of the bearded lifestyle. By providing high-quality products that cater to the needs of bearded individuals, Beardbrand has become a trusted name in the grooming industry.

Beardbrand Reviews

The Evolution of Beardbrand’s Brand Image

Over the years, Beardbrand has undergone a remarkable transformation from a niche brand serving bearded individuals to a well-known name in the grooming industry. This evolution can be attributed to their unwavering commitment to providing high-quality products and catering to the needs of their customers. By focusing on the bearded lifestyle, Beardbrand has successfully built a brand image that resonates with their target audience.

From the outset, Beardbrand recognized the growing demand for grooming products among bearded men and positioned themselves as the go-to brand for beard care. The company’s dedication to craftsmanship and attention to detail in their products have won the trust and loyalty of their customers.

By offering a range of beard oils, mustache waxes, grooming supplies, and even clothing and an online magazine, Beardbrand has established itself as more than just a product line; it’s a lifestyle brand. Their commitment to the needs of the bearded community has been paramount in shaping their brand identity.

Beardbrand’s success goes beyond their quality products. They have carefully cultivated a brand image that embodies confidence, style, and authenticity. By encouraging men to embrace their facial hair and showcasing the diversity of bearded individuals, Beardbrand has created a community that extends far beyond their product offerings.

“Beardbrand is more than just grooming products; it’s a movement, a way of life. We want to empower individuals to embrace their uniqueness and express themselves through their beards.” – Eric Bandholz, Founder of Beardbrand

Through their active presence on social media, Beardbrand has built a strong connection with their customers, sharing grooming tips, featuring bearded influencers, and fostering a sense of camaraderie among their followers. This engagement has further strengthened their brand image and solidified their position as a leading authority in the grooming industry.

Beardbrand’s appearance on Shark Tank only served to amplify their brand image and expand their reach. The exposure from the show helped Beardbrand gain widespread recognition and attract new customers who were attracted to their unique products and brand ethos.

Beardbrand company Shark Tank

The Impact of Beardbrand’s Brand Image

Beardbrand’s strong brand image has directly contributed to their growth and success. It has allowed them to differentiate themselves from competitors and establish a loyal customer base. By focusing on the bearded lifestyle and consistently delivering exceptional products, Beardbrand has become synonymous with quality and authenticity.

As a result, Beardbrand has been able to expand their product offerings and tap into new markets. Their brand image is a key driver in attracting customers who identify with the bearded lifestyle and seek products that align with their values.

Benefits of Beardbrand’s Strong Brand Image
  • Increased customer trust and loyalty
  • Differentiation from competitors
  • Expansion into new markets
  • Opportunities for collaborations and partnerships

With a strong brand image and a growing customer base, Beardbrand continues to thrive in the grooming industry. Their commitment to the bearded lifestyle and their dedication to delivering high-quality products have positioned them as a leader in the market.

The Future of Beardbrand

With their continued success and expansion, the future looks bright for Beardbrand. They have shown the ability to adapt and innovate, adding new products and staying relevant in a competitive market.

As the bearded lifestyle continues to gain popularity, Beardbrand is poised to remain a prominent player in the grooming industry. Their dedication to providing high-quality products that cater to the needs of bearded individuals has garnered them a loyal customer base.

Beardbrand’s commitment to their customers and the bearded community has been a driving force behind their success. They have created a strong brand image that resonates with their target audience, building trust through their quality products and genuine passion for the bearded lifestyle.

As they look forward, Beardbrand will undoubtedly continue to expand their product line and explore new opportunities to enhance the grooming experience for their customers. By staying true to their vision and remaining at the forefront of the bearded lifestyle movement, Beardbrand is set to shape the future of the grooming industry.

Beardbrand Shark Tank

“We’re dedicated to helping men embrace their beards and feel confident in their grooming routine.” – Eric Bandholz, Founder of Beardbrand

Connect with Beardbrand

For more information about Beardbrand and their extensive range of products, visit their official website at Explore their collection of beard oils, grooming supplies, clothing, and more.

You can also find Beardbrand on Amazon, where you can conveniently purchase their products, including their popular beard oils and grooming accessories.

Stay updated with the latest news, promotions, and product releases by following Beardbrand on their social media platforms. Connect with them on Facebook, Twitter, and check out their videos on YouTube.


Q: Did Beardbrand secure a deal on Shark Tank?

A: No, Beardbrand did not secure a deal on Shark Tank.

Q: How did appearing on Shark Tank impact Beardbrand?

A: Appearing on Shark Tank significantly boosted Beardbrand’s brand recognition and sales.

Q: What products does Beardbrand offer?

A: Beardbrand offers a range of beard oils, mustache waxes, grooming supplies, and even a line of clothing.

Q: How has Beardbrand evolved over the years?

A: Beardbrand has evolved from a niche brand to a recognized name in the grooming industry.

Q: Where can I purchase Beardbrand products?

A: You can purchase Beardbrand products on their website or on Amazon.

Q: What is the future outlook for Beardbrand?

A: The future looks bright for Beardbrand as they continue to expand and innovate in the grooming industry.

Q: How can I connect with Beardbrand?

A: You can connect with Beardbrand on social media platforms like Facebook and Twitter, as well as by subscribing to their online magazine.

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