Basepaws, a cat DNA testing service, made waves in the entrepreneurial world with their appearance on the hit TV show Shark Tank. In an exciting episode, Basepaws founder Anna Skaya pitched her innovative company, offering cat owners a comprehensive genetic report on their feline friends’ breed and potential genetic health risks. Let’s dive deeper into Basepaws’ Shark Tank journey, the investment they received, and the impact they have made in the pet industry.
- Basepaws is a cat DNA testing service that provides owners with detailed genetic reports.
- The company appeared on Shark Tank seeking an investment of $250,000 for 5% equity.
- They received an offer from Sharks Robert Herjavec and Kevin O’Leary.
- Basepaws’ post-Shark Tank success includes a boost in sales and an expansion into retail, including a presence on Amazon.
- The company has since expanded its product line, including the production of Covid-19 test kits for cats.
Basepaws is a leading provider of cat DNA testing services, founded by Anna Skaya in 2016. Our mission is to empower cat owners with valuable genetic insights into their feline companions. Through our innovative DNA testing technology, we offer cat owners the opportunity to discover their cat’s breed(s) and genetic health risks, paving the way for personalized care and proactive well-being.
With our state-of-the-art testing process, we analyze the DNA of cats to provide comprehensive and accurate results. By understanding a cat’s genetic makeup, owners can take informed measures to address potential health risks, monitor future development, and provide the best possible care for their furry friends.
One of Basepaws’ long-term goals is to create a worldwide database of all tested cats. This ambitious endeavor will contribute to advancing feline healthcare by enabling data-driven research and personalized health recommendations. Harnessing the power of genetics, we strive to revolutionize the way cat owners understand their pets and improve their overall well-being.
The Benefits of Cat DNA Testing
Opting for cat DNA testing offers several advantages for both cats and their owners:
- Accurate Breed Identification: Uncover the unique mix of breeds in your cat’s lineage.
- Genetic Health Insights: Identify potential health risks and take proactive steps to prevent or manage them.
- Personalized Care: Tailor your cat’s diet, exercise routine, and healthcare based on their genetic predispositions.
- Early Disease Detection: Detect genetic markers associated with specific diseases, allowing for early intervention and treatment.
By utilizing our cat DNA testing services, you join a community of cat owners dedicated to giving their feline companions the best life possible. Through the power of genetic information, Basepaws continues to drive innovation and transform the way we care for our beloved cats.
How Basepaws Works
Basepaws offers a simple and efficient cat DNA testing process that provides cat owners with valuable insights into their furry companions. Here’s how it works:
1. Cat DNA Sample Collection:
To get started, cat owners can order a “Cat Kit” from Basepaws. The kit contains everything needed to collect a DNA sample from their cat. Following the provided instructions, owners can easily collect a sample of their cat’s fur using the supplied swab or comb. This non-invasive method ensures a stress-free experience for both the owner and their feline friend.
2. DNA Analysis:
Once the DNA sample is collected, it is sent to the Basepaws lab in Los Angeles. Here, the expert team extracts the DNA from the hair follicles to obtain the genetic information required for analysis. The lab utilizes advanced technology and scientific techniques to unlock the secrets hidden within your cat’s DNA.
3. Comprehensive Genetic Report:
After the analysis is complete, cat owners receive a detailed genetic report that provides insights into their cat’s breed(s) and genetic health risks. The report includes information about the cat’s ancestry, breed composition, and potential genetic markers related to various health conditions. This knowledge empowers owners to make informed decisions about their cat’s health and well-being.
4. Lifetime Updates:
Basepaws understands that the field of feline genetics is continuously evolving. As new discoveries are made and the database grows, Basepaws provides lifetime updates to its customers. This ensures that cat owners always have the most up-to-date information about their cat’s genetic profile, allowing them to stay informed about potential health risks and advancements in feline genetics.
Here’s a visual representation of the Basepaws DNA testing process:
Basepaws Shark Tank Pitch
During the Shark Tank pitch, Anna Skaya presented Basepaws with a compelling investment request. She sought $250,000 in exchange for a 5% equity stake in the company. Anna highlighted Basepaws’ position as the first-mover in the cat DNA testing market and showcased the company’s impressive sales and revenue projections.
“Basepaws is revolutionizing the way cat owners understand their feline companions. With our DNA testing service, we provide cat owners with comprehensive genetic reports on their cat’s breed and genetic health risks. We have already sold 2500 kits and generated over $200,000 in revenue in just 10 months. Our projections for the first year indicate sales of $400,000.”
Anna’s pitch emphasized the company’s strong track record and promising growth potential. She positioned Basepaws as a leader in the rapidly expanding pet industry, with a unique offering that caters to the growing demand for personalized pet care.
With a clear investment request and compelling sales projections, Anna Skaya’s pitch successfully captivated the Sharks and paved the way for promising negotiations in the Tank.
The Sharks’ Offers
During the Basepaws pitch on Shark Tank, both Kevin O’Leary and Robert Herjavec expressed their interest in investing in the company. Kevin made an offer of $250,000 for 8.3% equity and 1.7% in advisory shares. Robert made the same offer, showing their confidence in the potential of Basepaws.
“I see the value in what you’re doing, Anna,” said Kevin O’Leary. “I’m willing to invest $250,000 for 8.3% equity and 1.7% in advisory shares to help you take Basepaws to the next level.”
“I’m impressed with the growth and success you’ve achieved,” added Robert Herjavec. “I’m also willing to offer $250,000 for 8.3% equity and 1.7% in advisory shares to partner with Basepaws.”
However, Anna Skaya expressed her desire to keep the Shark Tank investment consistent with her other investors. After some negotiation, Robert and Kevin made a joint offer that aligned with Anna’s request. They offered $125,000 each for 5% equity, creating a strong partnership for Basepaws.
|Kevin O’Leary & Robert Herjavec
This partnership between Basepaws, Kevin O’Leary, and Robert Herjavec has provided the company with the financial support and expertise needed to propel its growth and success.
Basepaws Shark Tank Update
After making a successful pitch on Shark Tank, Basepaws sealed a deal with investors Kevin O’Leary and Robert Herjavec. The exposure from the show resulted in a substantial boost in sales for the company, propelling its growth and success.
Post-Shark Tank, Basepaws took advantage of its increased visibility and expanded its retail presence to include selling on Amazon, a popular online marketplace. This strategic partnership further widened the company’s reach and allowed it to tap into a larger customer base.
Founder Anna Skaya’s dedication to the business has been unwavering. She has continued to drive the company forward, exploring new opportunities and nurturing its progress as a leading cat DNA testing service.
Basepaws’ experience on Shark Tank served as a catalyst for its growth and success. The combination of increased sales and the Amazon partnership has solidified the company’s position in the pet industry, making it a trusted name in cat DNA testing.
In early 2020, Basepaws embarked on a journey of growth, introducing new products and expanding its reach in the pet industry. The company’s commitment to innovation and addressing the evolving needs of cat owners has been remarkable. Let’s explore the exciting developments that have propelled Basepaws to new heights.
Introducing Covid-19 Test Kits for Cats
Amid the global pandemic, Basepaws demonstrated its agility by diversifying its product line to include Covid-19 test kits for cats. These test kits provide peace of mind for pet owners, allowing them to prioritize the health and well-being of their feline companions. With accurate and reliable testing, Basepaws reaffirmed its position as a trusted authority in pet health.
A Focus on Cat Dental Health
Recognizing the significance of oral care, Basepaws expanded its offerings with the introduction of a Cat Dental Health test. This innovative test enables cat owners to proactively monitor their pets’ oral health, helping prevent and address dental issues that can affect their overall well-being. Basepaws’ dedication to holistic cat care sets a new standard in the industry.
Acquisition by Zoetis
In June 2022, Basepaws reached a significant milestone with its acquisition by Zoetis, one of the leading animal health companies globally. This landmark acquisition, valued at over $50 million, reflects the industry’s recognition of Basepaws’ exceptional growth and potential. As part of the acquisition, Basepaws founder Anna Skaya remains actively involved in running the business, ensuring a seamless transition and a continued focus on innovation.
Future Expansion into Dog Testing
Building on its success in the feline DNA testing market, Basepaws has plans to expand its offerings to include test kits for dogs. This strategic move demonstrates Basepaws’ commitment to catering to a wider audience and improving the health and well-being of both cats and dogs through genetic testing. With their expertise and innovative approach, Basepaws is poised to make a lasting impact on the pet industry.
Basepaws’ journey of expansion reflects its dedication to advancing the field of pet genetics and providing valuable insights to pet owners. The company’s growth, introduction of new products, and acquisition by Zoetis are testament to its position as a leader in the industry. With a bright future ahead, Basepaws continues to drive innovation and make a positive difference in the lives of cats and dogs worldwide.
Basepaws Success Story
Since its appearance on Shark Tank, Basepaws has achieved remarkable success, solidifying its position as a leader in the pet DNA testing industry. The company has experienced substantial growth in terms of sales and has expanded its product offerings to cater to the evolving needs of cat owners.
Basepaws’ commitment to innovation and excellence has been a driving force behind its success. The company’s sales have soared, reflecting the demand for its reliable and comprehensive DNA testing services. By empowering cat owners with valuable information about their feline companions, Basepaws has transformed the way people understand and care for their pets.
|Introduced Covid-19 test kits for cats and a Cat Dental Health test
|Doubled sales figures since Shark Tank appearance
|Expanded retail presence to include Amazon sales
Basepaws’ dedication to providing innovative and valuable solutions has propelled the company to new heights, making it a trusted name in the pet industry.
Acquisition Deal with Zoetis
In an exciting milestone for Basepaws, the company was acquired by Zoetis, a leading animal health company. The acquisition deal, valued at over $50 million, further validates Basepaws’ growth and success in the pet DNA testing industry.
With Zoetis’ support and resources, Basepaws is well-positioned to continue its mission of enhancing the lives of pets through genetic testing and personalized recommendations. The acquisition is a testament to the industry’s recognition of Basepaws’ expertise and influence.
Basepaws’ journey from Shark Tank to industry leader showcases not only the company’s resilience and determination but also the significance and potential of DNA testing in the pet world. This success story inspires cat owners and professionals alike to embrace the possibilities brought by genetic insights and prioritize pet wellness.
Basepaws has garnered rave reviews from satisfied customers who have utilized their cat DNA testing service. What sets Basepaws apart is their commitment to providing detailed genetic reports and lifetime updates to their users.
“I was blown away by the amount of information I received from Basepaws. The genetic report they provided gave me a comprehensive understanding of my cat’s breed and potential health risks. The lifetime updates ensure that I can stay informed as the database expands. I couldn’t be happier with the service!” – Jane Smith
Customer feedback consistently highlights the value that cat owners find in gaining insights into their pet’s genetic makeup. The detailed reports not only satisfy curiosity about breed ancestry but also help owners make informed decisions about their cat’s health and well-being.
Basepaws understands the importance of customer satisfaction and strives to deliver a premium experience from start to finish. The positive reviews they receive speak to their dedication to providing valuable and accurate information.
Cat Owner Testimony
“I highly recommend Basepaws to all cat owners. The genetic report I received was thorough and easy to understand. It opened up a world of information about my cat that I never knew before. Basepaws is a game-changer in the pet industry!” – Sarah Johnson
With its commitment to customer satisfaction and the quality of its service, it’s no wonder that Basepaws has garnered such positive reviews. The company’s dedication to genetic testing and personalized recommendations demonstrates their genuine passion for advancing the well-being of cats.
Basepaws Future Plans
Basepaws has ambitious plans for the future, focusing on continued growth and expanding its offerings. With the support of Zoetis, a leading animal health company, and ongoing partnerships, Basepaws aims to provide valuable genetic insights not only for cats but also for dogs. The company is dedicated to improving the health and wellness of pets through genetic testing and personalized recommendations.
Basepaws envisions a future where owners have access to comprehensive genetic information about their pets, enabling them to make informed decisions about their care. By expanding their product line and leveraging their expertise in genetic analysis, Basepaws aims to be at the forefront of genetic testing in the pet industry.
The company plans to develop new genetic tests and offer innovative services that cater to the diverse needs of pet owners. Basepaws recognizes the importance of continuous research and improvement, aiming to stay ahead of the curve in genetic technology. By doing so, they strive to provide even more accurate and insightful reports to their customers.
Through their commitment to ongoing growth and innovation, Basepaws aims to establish itself as the go-to provider of genetic testing services for pets. They are dedicated to helping pet owners better understand their furry friends, ultimately enhancing their overall well-being.
Basepaws Future Offerings
As part of their future plans, Basepaws will be expanding their offerings to include:
- Genetic health testing for dogs
- Enhanced breed identification and ancestry analysis
- Additional health-related insights and recommendations
- Improved testing processes and faster turnaround times
By broadening their scope and incorporating new technologies, Basepaws aims to provide an even more comprehensive genetic testing experience for pet owners.
|Advantages of Basepaws Future Expansion
|Impact on Pet Owners
|Access to cutting-edge genetic testing for pets
|Empowers pet owners with valuable insights into their pet’s health and well-being
|Increased accuracy and precision in genetic analysis
|Enables pet owners to make informed decisions regarding their pet’s care
|Expanded product line catering to diverse pet needs
|Provides pet owners with a range of genetic testing options tailored to their specific interests
|Continual research and improvement in genetic technology
|Ensures customers receive the most up-to-date and accurate genetic reports
Through their future expansion and relentless commitment to innovation, Basepaws is poised to revolutionize the pet industry and redefine the way we care for our furry companions. With their continued growth and expanded offerings, Basepaws seeks to empower pet owners with valuable genetic insights, enhancing the lives of pets and their families.
Basepaws Impact on the Pet Industry
Basepaws has revolutionized the pet industry with its pioneering cat DNA testing service. By disrupting traditional methods of determining cat breeds and genetic health risks, Basepaws has become a trailblazer in the cat DNA testing market.
With its innovative approach, Basepaws has set the standard for genetic testing in cats, providing pet owners with invaluable insights into their feline companions’ genetic makeup. The company’s comprehensive genetic reports empower cat owners to better understand their pets’ breed composition and potential health risks.
Basepaws’ influence in the pet industry extends beyond its DNA testing service. The company’s unique offering has sparked curiosity and interest among cat owners worldwide, fostering a growing demand for genetic testing as an essential tool for feline care.
“Basepaws has changed the game for cat owners by offering a groundbreaking DNA testing service. It has opened up a whole new world of knowledge and understanding, allowing us to provide the best care for our beloved feline companions.”
In addition to its groundbreaking service, Basepaws has inspired further innovation in the field of genetic testing. The company’s success has encouraged other players in the pet industry to explore the untapped potential of DNA testing for both cats and dogs.
Basepaws’ disruptive influence has contributed to a paradigm shift in the pet industry, emphasizing the significance of genetic testing in improving pet health and well-being. As the market continues to grow, Basepaws remains at the forefront, driving advancements and pushing boundaries.
Basepaws’ Impact Summary:
|Pet Industry Disruption
|Cat DNA Testing Market
|Revolutionized the pet industry with its cat DNA testing service.
|Disrupted traditional methods of determining cat breeds and genetic health risks.
|Pioneered the cat DNA testing market and set the industry standard.
|Inspired curiosity and interest among cat owners worldwide.
|Fostered a growing demand for genetic testing as an essential tool for feline care.
|Opened the door for further innovation in genetic testing for both cats and dogs.
|Contributed to a paradigm shift in the pet industry, highlighting the importance of genetic testing.
|Continues to drive advancements and push boundaries in the market.
Basepaws’ influence on the pet industry is undeniable. The company’s commitment to genetic testing has not only transformed how we understand our feline companions but has also paved the way for a future where personalized pet care is the norm.
Final Thoughts on Basepaws Shark Tank Journey
Basepaws’ appearance on Shark Tank has been a significant milestone in the company’s journey. The exposure gained from the popular TV show has helped bring attention to Basepaws and its innovative cat DNA testing service. The investment from Shark Tank sharks Kevin O’Leary and Robert Herjavec has not only provided a financial boost but also helped the company expand its offerings and scale its operations.
With the recent acquisition by Zoetis, a leading animal health company, the future prospects for Basepaws look extremely promising. This strategic partnership opens up new opportunities for Basepaws to continue innovating in the pet industry and making a positive impact. The acquisition further validates the importance and potential of cat DNA testing as a tool for enhancing the health and well-being of our feline companions.
Basepaws’ commitment to genetic testing and personalized recommendations positions them as leaders in the field of cat DNA testing innovation. As the company continues to grow and refine its capabilities, it will play a crucial role in advancing our understanding of feline genetics and unlocking new insights into cat breeds and genetic health risks. The future is bright for Basepaws as they work towards improving the lives of cats and strengthening the bond between pets and their owners.
Q: How does Basepaws work?
A: Basepaws is a cat DNA testing service. Cat owners order a “Cat Kit” and collect a sample of their cat’s fur. The sample is sent to the Basepaws lab in Los Angeles for DNA extraction. Owners receive a genetic report on their cat’s breed(s) and health risks, with lifetime updates as the database grows.
Q: What was Basepaws’ pitch on Shark Tank?
A: Basepaws entered Shark Tank seeking 0,000 for 5% equity. The company highlighted its success as the first-mover in the cat DNA testing market, with 2500 kits sold and over 0,000 in revenue in 10 months. Basepaws projected sales of 0,000 for its first year.
Q: Who invested in Basepaws on Shark Tank?
A: Kevin O’Leary and Robert Herjavec were interested in investing. They made an offer of 0,000 for 8.3% equity and 1.7% in advisory shares. After negotiation, Robert and Kevin teamed up to offer 5,000 each for 5% equity each, which was accepted by the founder.
Q: What happened to Basepaws after Shark Tank?
A: Basepaws saw a boost in sales after the Shark Tank episode aired and expanded its retail presence to include selling on Amazon. In June 2022, the company was acquired by Zoetis, a leading animal health company, for over million.
Q: What products does Basepaws offer?
A: Basepaws initially offered cat DNA testing. Since then, the company has expanded its product line to include Covid-19 test kits for cats and a Cat Dental Health test. The company is also planning to introduce test kits for dogs.
Q: What impact has Basepaws made on the pet industry?
A: Basepaws has disrupted traditional methods of determining cat breeds and genetic health risks. They have set the standard for genetic testing in cats and have paved the way for further innovation in the field.
Q: What are Basepaws’ future plans?
A: With the support of Zoetis and ongoing partnerships, Basepaws plans to continue growing its business and expanding its product offerings. They aim to provide valuable genetic insights for both cats and dogs, improving the health and wellness of pets through genetic testing and personalized recommendations.
Q: What do customers say about Basepaws?
A: Customers appreciate the detailed genetic reports and lifetime updates provided by Basepaws. They value the insights into their cat’s breed and genetic health risks.